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I offer a niched range of web strategies that:
- Optimise Your Marketing Budget - by being very targetted and specific.
- Are Non-Invasive, and meet the needs of your customer.
- Can be Measured day-to-day against Return on Investment (ROI)
The Tools I utilise to deliver this are:
- Search Engine Marketing (Google Adwords )
- Website Renovation (Information Architecture)
- Online Customer Communication (Newsletters & Surveys)
- Website Measurement (Google Analytics)
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Search Engine Marketing (Google Adwords) |
Jump the Queue – Appear on the First Page of Search Engine Results –
And Generate Instant Traffic to Your Website
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Adwords are the small paid/ sponsored advertisements that you see on search engines and websites. Google is the leader in the field at the moment, and I have been using their innovative system for the last 5 years.
I assist my clients in setting up Paid Advertising Campaigns, to promote their websites to customers who are searching on Google. All of the campaigns I set up work within defined budgets and are totally measurable. There's therefore no guessing.
More ?
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Contact Me - To See How I Can Get More Customers to Your Website.
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Website Renovation (Information Architecture) |
Plan Your Website - So You Know What You’re Going to Get -
And People Visiting It Can Easily Find What They Are Looking For !
 | As the word – ‘Architecture’ suggests, this involves designing, planning and structuring your website on paper first, before it gets built.
I’ve helped many clients plan their websites by asking the right questions, listening, and then communicating and structuring the information on their websites in a clear and easy-to-understand manner. |
Contact Me - To See How I Can Help Plan or Restructure Your Website. |
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Online Customer Communication |
‘Touch Base’ With Your Customers
And Keep Up-to-Date.
 | Online Customer Communication is about helping businesses communicate with their customers.
I assist clients in setting up the appropriate newsletter tools, online customer surveys, and other customer communication solutions.
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Contact Me - To See How I Can Streamline Online Communication With Your Clients. |
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'Measure' What is Happening On Your Site
And Use this to Optimise Your Website and Results
 | Web Measurement is all about learning from the visitors to your site.
I assist clients in setting up Google Analytics on their websites, to provide value adding statistics, reports and information that helps with gauging your marketing results. |
Contact Me - To See How I Can Measure and Analyse Your Website.
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